Search

Music Business

MASTER THE JOBS BEHIND THE BIG HITS

BA/BSC (Hons) Music Business

Campuses
Glasgow, Liverpool, London
Fees
BA/BSC (Hons) Music Business
Domestic Fees
London

TWO-YEAR ACCELERATED DEGREE:

£11,750 per year

THREE-YEAR DEGREE:

£9,790 per year

The annual tuition fee is fully funded via Student Finance England for eligible home-fee students.

Glasgow

TWO-YEAR ACCELERATED DEGREE:

£9,000 per year

You may also be eligible for a bursary or discount, please enquire with our friendly Admissions Team.

THREE-YEAR DEGREE:

£7,500 per year

You may also be eligible for a bursary or discount, please enquire with our friendly Admissions Team.

Liverpool

TWO-YEAR ACCELERATED DEGREE:

£11,750 per year

THREE-YEAR DEGREE:

£9,790 per year

The annual tuition fee is fully funded via Student Finance England for eligible home-fee students.

BA/BSC (Hons) Music Business
International Fees
London

TWO-YEAR ACCELERATED DEGREE:

International students (non-EU/EEA/Swiss)*: £17,000 per year
EU/EEA/Swiss students*: £11,440 per year

THREE-YEAR DEGREE:

International students (non-EU/EEA/Swiss)*: £16,250 per year
EU/EEA/Swiss students*: £9,535 per year

*Student visa required

Glasgow

TWO-YEAR ACCELERATED DEGREE:

International students (non-EU/EEA/Swiss)*: £17,000 per year
EU/EEA/Swiss students*: £11,440 per year

THREE-YEAR DEGREE:

International students (non-EU/EEA/Swiss)*: £16,250 per year
EU/EEA/Swiss students*: £9,535 per year

*Student visa required

Liverpool

TWO-YEAR ACCELERATED DEGREE:

International students (non-EU/EEA/Swiss)*: £17,000 per year
EU/EEA/Swiss students*: £11,440 per year

THREE-YEAR DEGREE:

International students (non-EU/EEA/Swiss)*: £16,250 per year
EU/EEA/Swiss students*: £9,535 per year

*Student visa required

Duration(s)
2 years full-time (Accelerated)
BA/BSC (Hons) Music Business
Course Durations
2 years full-time (Accelerated)
3 years full-time
Start Date(s)
January and September
BA/BSC (Hons) Music Business
Start Dates
Glasgow
  • January and September

Liverpool
  • January and September

London
  • January and September

Entry Requirements
BA/BSC (Hons) Music Business
Domestic Entry Requirements
Domestic students must meet one of the following criteria:
Degree entry

Offers will be made to applicants who are expected to meet, or exceed the entry requirements below, in addition to supplying a personal statement:

72 UCAS points
GCSE level A* - C in English 9 - 4 (or equivalent). For students studying in Scotland this is equivalent to National 5, C grade
Personal statement
Non-standard entry routes

SAE Institute will accept non-standard entry applications, which do not meet the 72 UCAS points or equivalent, and/or maths/English at level 2 or equivalent as required:

Portfolio of related work - This could include recordings, films, sketch books, a blog or any suitable medium that gives you the best opportunity to show us your creative potential.
Successful pass mark achieved via the SAE UK Maths test (Audio courses and Games Programming)
Academic Essay
Further Domestic Entry Information
For more information, please look at our Domestic Entry page
Domestic Entry Requirements
BA/BSC (Hons) Music Business
International Entry Requirements
Non-UK Applicants
English language requirements

Students whose first language is not English will need a qualification that demonstrates competence in English, equivalent to UK GCSE (Level 2) grade 4 (c) or above.

Equivalent qualifications can be accepted, where these qualifications have been verified by ENIC and are adopted widely within the UK Higher Education sector, including:

IELTS (UKVI or Academic) (minimum 5.5 in all components and an overall score of 6.0)
Pearson Test of English (minimum 59 in all subscores)
Cambridge English: Proficiency (CPE) (minimum grade C)
Cambridge English: Advanced (CAE) (minimum grade B)
Cambridge English: Level 1 Certificate in ESOL International (B2 First) – minimum grade C
TOEFL (IBT or IBT Home Edition online) 72 overall with the following component scores: Listening – 17 Writing – 17 Speaking – 20 Reading – 18
LanguageCert ESOL examinations:
  • International ESOL C1 Expert – pass in all four components
  • International ESOL SELT B2 (Listening, Reading, Writing, Speaking) – minimum 33 in all components
  • ESOL Integrated Skills in English II – pass in all components
• IELTS Indicator* (online) – minimum 5.5 in all components and an overall score of 6.0
*Accepted on exceptional basis for the applicants whose local test centres are affected by closures due to Covid-19
Further International Entry Information
For more information, please look at our International Entry page
International Entry Requirements

WHY CHOOSE THIS COURSE?

  • Build the real skills needed to launch artists, manage projects and work across the music industry
  • Understand every part of the music ecosystem, from publishing to live events
  • Plan and deliver real events
  • Gain hands-on experience with artists, studios, venues and creative teams
  • Learn how rights, copyright, contracts and royalties actually work
  • Develop branding, marketing and promotional strategies used by professionals
  • Work collaboratively with audio, film, content creation and design students
  • Learn how to pitch ideas, present research and communicate professionally
  • Graduate with a versatile portfolio of real industry work

WHAT YOU WILL LEARN?

  • Music publishing and royalty structures
  • Record label operations and release planning
  • Artist development and brand building
  • Marketing, promotion and audience strategy
  • Live event planning and management
  • Negotiating with artists, venues and stakeholders
  • Copyright, rights, contracts and legislation
  • Crowdfunding and alternative funding models
  • Professional communication and pitching
  • Cross-disciplinary collaboration workflows

YOUR MUSIC BUSINESS JOURNEY BEGINS TODAY

WHAT YOU CAN EXPECT FROM YOUR DEGREE IN MUSIC BUSINESS

SAE’s BA BSc Hons Music Business is a two-year accelerated degree exploring how the modern music industry works. It is ideal for students who love music and want to work behind the scenes — developing artists, organising events, building brands, or running campaigns. 

You will gain a complete understanding of the music ecosystem, from publishing and royalties to marketing and live event management. You will work on real briefs, produce branding materials, run your own event, collaborate with creative teams and build a business-focused portfolio. 

The course helps students discover their strengths. Many join with an interest in one area — like management or marketing — and leave with new passions they didn’t expect, such as publishing, A&R or touring. 

The teaching environment is practical, supportive and community-led. Small cohorts ensure that students get one-to-one guidance and personalised feedback, helping them grow both professionally and creatively. 

With strong commercial awareness, real project experience and a diverse portfolio, graduates leave ready to work across the global music industry. 

YOUR MUSIC BUSINESS JOURNEY BEGINS TODAY

Please enable JavaScript!


Course FAQs

From fees to career paths, we’ve got all your Music Business degree questions covered.

What is the Music Business degree at SAE?
A practical, industry-focused degree that teaches you how the music industry works, from labels, publishing and live events to artist management, digital marketing and entrepreneur strategies.

Is this course creative or business focused?
Both, you learn music industry practice alongside creative business skills, negotiation, branding, rights management and career planning.

Do I need experience to apply?
No, students at all levels are welcome, including beginners with passion and motivation.

How is the course taught?
Through project-based learning, real industry briefs, case studies, live project work, guest talks and collaborative workshops. View modules

Which study routes are available?

  • Two year accelerated degree, UCAS code 4L26
  • Three year standard degree, UCAS code MB30
  • Year 1
    Music industry foundations, business principles, marketing, branding, rights, revenue streams and live event planning.
  • Year 2
    Advanced music strategy, digital platforms, label and artist enterprise, legal frameworks, campaign planning and Major Project.

This route is faster, with consistent project output and early industry exposure.

  • Year 1
    Business fundamentals, introductory music systems, marketing and media basics.
  • Year 2
    Intermediate industry skills, digital strategy, management and promotional campaigns.
  • Year 3
    Advanced music business planning, entrepreneurship, collaboration, client briefs and a Final Major Project.

This route gives more time for depth, confidence and portfolio refinement. View Modules

  • Graduate a full year earlier
  • Save £7,000 in tuition fees

  • Enter the audio industry sooner
  • Maintain momentum across three trimesters per year
  • Build a professional portfolio in less time

This route suits students ready for intensive, practical study and early career progression.

  • Study at a more measured pace
  • More time for creative experimentation
  • Learn through multiple projects across studios
  • Build confidence in both technical and creative workflows

This route suits students who want depth and flexibility in their production learning.

What facilities do students use?
Industry standard music business labs, media suites, collaborative spaces and access to Audio Production, Marketing and Web facilities.

Do I need my own equipment?
No, core resources are available on campus, although many students bring personal laptops or audio gear for projects.

What software and tools do students use?
Digital marketing platforms, analytics tools, music distribution systems, social engagement platforms, CRM tools and studio software.

Do students get exclusive deals?
Yes, SAE students benefit from exclusive educational licences and industry software deals, giving access to pro tools, analytics and platform services at reduced or free student rates.

Academic mentoring, careers support, wellbeing services, technical help and networking opportunities are available throughout your studies.

Domestic Students

  • Level 3 qualification or equivalent
  • GCSE English and Mathematics at grades A to C, or 9 to 4, or equivalent
  • A personal statement
  • No portfolio required

Non-standard entry may include:

  • A creative or business portfolio
  • An academic essay
  • Relevant experience

International Students

Entry requirements vary by country and include English language proficiency where applicable.

To view our full entry requirements, please click here.

Is Student Finance available?
Yes, for both the two year and three year degrees.

How are fees paid?
Through Student Finance, direct payment or approved funding routes.

Are scholarships available?
Yes. Scholarships and bursaries may be available, and the best way to access these is to apply for the course first. Even after you apply, you can still apply for scholarships.

Are there extra costs?
Optional costs include personal gear, travel, event tickets or external project expenses.

Graduates work in roles such as: Artist Manager, Music Marketing Specialist, Label Assistant, Live Events Coordinator, Rights and Licensing Coordinator, Digital Strategy Manager, Music Entrepreneur and Brand Developer.

Music Business skills also apply to publishing, sync licensing, content agencies and creative consultancy.

  1. Visit the UCAS website
  2. Search for Music Business at SAE
  3. Enter UCAS code 4L26 for the two year accelerated degree
  4. Enter UCAS code MB30 for the three year standard degree
  5. Upload your qualifications and personal statement
  6. Submit your application
  7. Receive your offer
  8. Accept your place through UCAS

(Institution code: S05 applies for all SAE courses.)

  1. Go to the SAE application form:
    https://www.sae.edu/gbr/form/application-form/
  2. Complete the online application form and submit your details.
  3. Once your application is received, a member of the SAE admissions team will contact you to discuss your application and next steps.
  4. If your application is successful, you will be offered a place on the course.
  5. Accept your offer and complete enrolment, with the SAE team supporting you throughout the process and staying in contact with you right up until your start date.
  6. Start your course and begin learning, collaborating and taking the next step in your Music Business career.

Top tip: For peace of mind, applying directly to SAE is often faster than applying through UCAS and is ideal for international or late applicants.

What your course structure will look like

The BA/BSc (Hons) Music Business degree can be taken as an accelerated 2-year degree, split over 6 trimesters, or a traditional 3-year degree, split over 6 semesters. Its structure follows 3 distinct stages – each designed to help you develop specific skills. Dividing it this way ensures you graduate as a well-rounded music business professionl, with a universal understanding of the music industry.

Stage 1 (T1/S1 and T2/S2) provides a foundation of core technical knowledge.
Stage 2 (T3/S3 and T4/S4) broadens your skills, exploring new and evolving areas of the music industry.
Stage 3 (T5/S5 and T6/S6) is all-encompassing, covering all aspects of the music industry, including managerial aspects like project management, finance and promotion.
graphic explanation of how the SAE courses are delivered
Trimester/Semester 1
In your first trimester, you’ll gain a broad appreciation of the complex and interrelated nature of the music industry. You’ll also learn fundamental skills in key areas such as music synchronisation and copyright and develop your understanding of relevant music industry legal issues.
In this module, you’ll explore the music industry as a whole – from record companies and music publishing to live performance and artist management. Exploring how the industry has evolved over the years, you’ll cover its current processes and predicted trends, the industry’s institutions and their impact, and regulations and systems of revenue collection.

Topics include:

  • The history of the music industries
  • The recording industry
  • Artist management
  • Music distribution
  • Live performance
  • Music genres and their Impact
  • Influential artists and technology
  • The social, political and economic contexts of the industry
  • Contemporary issues and future perspectives
In this module, you’ll learn about the legal aspects that underpin the music industry, such as contracts, licensing, music synchronisation and copyright. Exploring the business side of music publishing and distribution, you’ll also delve into financial concepts such as revenue and cash flow. Studying this module will also help you to convincingly pitch ideas to business and learn to substantiate your views through research.

Topics include:

  • Music synchronisation
  • Music publishing
  • Copyright
  • Contracts
  • Licensing
  • Negotiation
  • Music Listening and analysis
  • Talking about Music
  • Royalties


Trimester/Semester 2
During your second trimester, you’ll work on multidisciplinary projects that align with industry-standard practices.
In this module, you’ll be introduced to fundamental marketing concepts and the essential tools used in business. You’ll also learn how to create a business plan, budget effectively, conduct business online and develop ethical practices.

Topics include:

  • Accounting
  • Marketing strategies
  • Taxes
  • Start-ups
  • Funding
  • Budgeting
  • Online marketing
  • Business legislation
  • Business ethics
Across this module you’ll scout a promising artist before creating a branding concept for them and developing suitable brand values. Learning media skills along the way, such as audio recording, graphic design, photography and video, you’ll create tailored media content for promotional purposes, before covering how to organise and execute a music production.

Topics include:

  • A&R
  • Photography
  • Photo Editing
  • Recording for release
  • Graphic design fundamentals
  • Concept development
  • Branding
  • Promotion strategies
Trimester/Semester 3
During your third trimester, you’ll be immersed in a professional working setting through a series of project briefs. Our hands-on Creative Studio module provides the perfect environment to build your practical skill set, with assessments that reflect industry practices.
Creative Studio 1 is split into 2 streams. In the first you’ll learn advanced marketing and branding techniques including digital marketing, website design, messaging concepts, photography and fashion, while working with artists to redevelop their brand identity and design a brand book for them. This mirrors the work of A&R teams, publishing companies and artist managers. In the second stream you’ll undertake a large-scale project in your area of interest, in collaboration with other SAE students.

Topics may include:

  • Artist Management
  • Publishing
  • Event management
  • Distribution
  • Branding and marketing
  • Social media management
  • A&R
Trimester/Semester 4
Your focus this trimester will be on live music and events management, complemented by advanced business, marketing and finance strategies.
During your second Creative Studio module, you’ll plan, organise, promote and execute a live event. Working in groups, you’ll define key roles and responsibilities, and manage the entire event cycle, from sourcing a venue and booking artists to creating the event’s branding, undertaking promotional activities and hosting. You’ll work with audio, film and game art students to record, film and promote the event. During this module, you’ll create a portfolio of work that includes a brand book, business and marketing plans, and contracts.

Topics may include:

  • Live event management
  • Audience analysis
  • Music festival promotion
  • Stage management
  • Tour management
  • Market analysis
  • Business planning
  • Data management
  • HR
  • Project management
  • Marketing
Trimester/Semester 5
As you approach the end of your music business degree, you’ll explore the area of the industry you’d like to specialise in. You’ll advance your skills in your chosen area by selecting from one of 3 optional modules.
In Creative Studio 3, you’ll focus on your professional interests by developing a practical research project or completing work-based learning through live briefs and work placements. You can also take this opportunity to build your portfolio.

Topics may include:

  • Work experience
  • Building a work-based portfolio
  • Advanced marketing
  • Recording management
  • Business law and regulation
  • Event production
  • Cultural analysis
  • Live branding
During this module, you’ll build on your learning to produce work of a professional calibre in your area of interest. Options include participating in live projects through work placements, collaborating with peers from different disciplines, tackling simulated briefs and crafting an independent project. As you approach your final Major Project, you’ll hone your skills, establish connections with industry professionals and compile a portfolio that highlights your expertise.

Topics may include:

  • Advanced marketing

  • Recording management

  • Business law and regulation

  • Event production

In this module, you’ll create the proposal for your final Major Project with guidance from our Experts. You’ll also develop a variety of academic and professional skills as you prepare to progress to postgraduate studies or embark on your career journey.
Trimester/Semester 6
In your final module, you’ll demonstrate the practical and academic skills you’ve developed across your 2 years at SAE via a large-scale advanced-level project.
Your last trimester is dedicated to executing your final Major Project, which you’ll have conceptualised during Trimester 5. This module allows you to refine your expertise in your chosen field and will be a valuable addition to your resume. You can also use it as a launchpad to start your own business or make connections with industry professionals and employers.
UCAS Course Codes
BA (Hons) Music Business 4L26 (2 years) MB30 (3 years)
University of Hertfordshire
Level 6 This program was developed and is delivered and assessed by SAE Institute, awarded by and quality assured by University of Hertfordshire.


Any questions?

For any questions regarding our courses or if you’d like more information on how to apply for our Music Business degree at SAE, please contact our Enquiries Team on 03330 112 315 or email ukadmissions@sae.edu.

Apply now
Apply Now Take the first step in launching your creative career with confidence
How can we help you?
Find out more
ENQUIRE
NOW
Learn more about our courses, ask a question or request more information.
Ready to Apply
APPLY
NOW
Take the next step in launching your creative career with confidence. Allow 15-20 mins to complete.
VISIT US
Book a Tour
Get on campus, meet our amazing team, and come and see the magic yourself.

Book a Tour

We'd love to meet you! Get a feel for our industry standard studios and find out more about the range of creative media courses taught in them.
Choose Your Country
Choose Your Language