Industry leaders will descend on SAE’s London campus this weekend for the world’s largest game creation event - Global Game Jam (GGJ).
Billed as 48 hour digital hackathon, GGJ allows artists, hobbyists, programmers and gamers a chance to work together and create inspiring new games. Digital Shoreditch founder Dr Kam Star and social game services pioneer Oscar Clark will also be attending, kicking off the jam with some game-changing talks.
"Games can be used for all sorts of reasons these days, not just mindless fun!” said Dr Star, who has worked on various projects for blue chip organisations such as the BBC, Cadburys, UNESCO and Oxford and Cambridge Universities.
“But where do you get original ideas for games? That's where a little game I made about making games comes in handy. In my workshop for the Game Jam 2017, I'll show you how to design a new game in under a minute!”
Oscar Clark said he hopes to do something a little different this year to previous GGJ addresses.
“I'm going to talk about the 17 things which game developers need to be aware of in the coming year. What makes this exciting is that I won't write it until the day before as I'm planning to identify the topics to cover directly from three days of London game conferences the same week. So all of the points will be as fresh and relevant as possible!”
Mr Clark said he hopes his industry knowledge will not only inspire jammers, but also equip them to create games that will survive and thrive in the 2017 market.
The London event, which is taking place simultaneously with more than 600 jams in 92 countries, will kick off at 2:45pm this Friday 20 January.
Entry and participation is free, with jammers showing off their creations at the end of the weekend.