Music Business

Music Business Icon

Music Business

Are you passionate about music, well organized, and are you looking to get in contact with artists and bands? Then you were born to be a booker or a music or artist manager!

The music industry is made up of numerous players, it monetizes emotionally charged moments and reaches almost everyone as a consumer. A professional qualification or professional development in the field of Music Business opens the door to a career with music publishers and labels or in the areas of artist management, event management, music licensing, music distribution or music promotion, to name just a few.

Course content (excerpts from the curriculum)

Music & Events Market

industry overview, distribution & music analysis, copyright collectives

Music law

contracts, music copyright, distribution planning

Business & Marketing

accounting & financing, communication & project planning

Content management

profile & image, release & media portfolio

Project & Workflow

events, artists & promotion

Teamwork

collaborative work processes in project work

Marketing

financing, publication and marketing to target groups

Research & Development

research and analysis, project management and planning

 

Job profiles in the music industry

Management

Artist Manager, Music-Product Manager, Music Producer, A&R Manager

Events

Booker, Ticket Agent, Event Manager, Tour Manager

Publishing

Music publisher, Music Promoter, Music Editor, Music Journalist

Learn and study

Course starts: March and September

Diploma: Professional training / Professional development

Bachelor: Full-time degree / Part-time degree

Master: Specialization / Professional qualification

24-Month Full-Time Degree
The Bachelor’s Degree is part of the “fast-track program” and takes 2 years to complete. This means, you will be qualified faster, be able to enter the job market and start earning sooner. This option combines a compact full-time course with professional training. In addition to studying interdisciplinary content and research methods, practical exercises and projects will help you to gain technical and practical skills.
36-Month Part-Time Degree
Thanks to its modular structure, the part-time Bachelor’s Degree allows students to be flexible and to study at their own pace. Professional and academic components are separated from each other and are taught in a complementary manner. As a rule, the Bachelor’s Degree in the part-time “extended model” is completed after 36 months; depending on your personal situation, the time can also be adjusted.
18-Month Professional Training
The SAE Diploma opens the door for a career in the creative industries in just 18 months. With a practical component of 75%, you will acquire sound knowledge of the subject, and practical exercises will help you to develop technical skills at an early stage. The SAE Diploma offers professional technical training that equips students with strong, industry-relevant skills. Moreover, it facilitates flexible time management and a high degree of autonomy.
18-Month Professional Development
Thanks to our flexible schedule, it will be easy for you to combine professional development with your current job. The part-time version of the 18-month SAE Diploma not only opens up new perspectives and professional fields, but also allows working students to gain sound expertise and practical skills at the cutting edge of technology.

Admission requirements

Own notebook with internet access for theory tests, online lectures and lecture notes

For Bachelor’s Degree: high-school diploma/vocational diploma; alternatively: minimum age of 18 years & intermediate school-leaving certificate & assessment of suitability for studies

For Diploma: high-school diploma/vocational diploma; alternatively: minimum age of 17 years & intermediate school-leaving certificate

 

Your career advisor at the campus


Our career advisors on campus will show you the opportunities within SAE during an on-site visit and inform you about departments, course content as well as job prospects and are happy to answer all your questions individually.

Choose a campus to view its corresponding contact information.


Become part of the successful community yourself

Take a look behind the scenes in a workshop at the campus of your choice or in an online session.