Search by area of study

The Marketing Departments

Your path to content creation, music promotion and communication
Marketing is omnipresent. Whether it’s the classic commercial on TV, the advertising sign in front of the newsstand, or the clip before the next Spotify song. The best service, the best product, the best work of art – all these things have to be adequately marketed and sold. The key to success is good communication: it has to be timely, strategic, creative, surprising. Products have to be promoted on all channels, in all media and on all platforms.

How do you create content? How do you promote music? How do you use social media consistently and efficiently? This line of work requires creativity as well as comprehensive knowledge of the market and media. Based on this, solutions can be put forward that lead to successful campaigns. The best marketing doesn't feel like marketing. Just do it!

Our Marketing Departments

Zu unseren zwei Marketing Fachbereichen zählen Music Business und Content Creation & Online Marketing. Networking und Industriekontakte gehören in allen unseren Fachbereichen zu den Standards. Wenn du darauf besonderen Wert legst, passen unsere Marketing-Fachbereiche perfekt. Durch unser breites Portfolio an Fachbereichen hast du zugleich inhouse-Expert·innen für alle denkbaren Arten von Content.
In einem SAE Leben ergeben kommt es immer wieder zu gemeinsamen disziplinären, sprich fachübergreifenden Projekten. Community von Tag 1 an.
Lecturer trains in DSLR photography in Content Creation Workshop
Content Creation & Online Marketing
Are you passionate about blogging, social media, design and more? Then our Content Creation & Online Marketing Department is the right place for you.
to the Content Creation & Online Marketing department
Music Business students record interview in music departments' radio studio for podcast production
Music Business
Do you want to market artists, do you love organization and when numbers add up in the end? Then check out our Music Business Department.
to the Music Business Department
Lecturer photographs students from the Content Creation & Online Marketing department in photo shooting workshop

Diploma or Bachelor?

Choose the study path that suits you!
Act now
Get info Get your personal access to detailed course content, course fees and financing options

Book a Tour

Choose a Campus

Choose Your Country
Choose Your Language