Content Creation & Online Marketing
Are you communicative, do you work with multimedia and do you ask the right questions? Then the field of Content Creation & Online Marketing is right for you!
Today, digital reporting is at the heart of modern journalism. Professional networking, multimedia competence and, above all, editorial expertise are in demand. A professional qualification or professional development in the field of Content Creation & Online Marketing opens the door to a career as an online journalist, corporate blogger, PR consultant, social-media editor or video journalist, to name just a few.
Course content (excerpts from the curriculum)
photography, image editing & storytelling
blogging & social media, content management & search-engine optimization
interview & podcast, interview techniques, field recording
film editing & storytelling, postproduction & dubbing, reports
editorial planning, public relations, PR, client focus
collaborative work processes in project work
financing, publication and marketing to target groups
research and analysis, project management and planning
Job profiles in content production & marketing
Learn and study
Course starts: March and September
Diploma: Professional training / Professional development
Bachelor: Full-time degree / Part-time degree
Master: Specialization / Professional qualification
Own notebook with internet access for theory tests, online lectures and lecture notes
For Bachelor: The admission requirement for our BA/BSc (Hons) bachelor´s degree program is the successful completion of the diploma.
For Diploma: completed secondary school or Matura, minimum age: 18 years, obligatory advisory talk.