Music productions and their marketing.
Successful audio and music productions get under your skin. In order to market them successfully, they must be professionally produced. In our Audio Engineering and Music Business departments, you will therefore deepen the theoretical foundations of music production and business studies with plenty of practical experience, during which our industry-experienced teaching staff will always be at your side.
Our Audio & Music Business Departments
Our education and training programs in the field of Audio & Music Business deal with audio and music production in its entirety, from recording and editing to marketing. With your passionate creativity and our practice-oriented study programs, nothing stands in the way of your career - whether in the recording studio, on stage, on the film set, in broadcasting, in sound design for film, games and advertising, or in the marketing and promotion of music.
I studied Audio Production at the SAE Institute Hamburg and now that I'm about to finish my Bachelor's degree, I would say that my time at SAE was probably the best of my life.
Besides the fact that it is a super hands-on study, I was able to make a lot of valuable contacts and friendships, which was the greatest thing about the whole thing for me in the end. In addition, SAE offered me the opportunity to work in one of the most popular musical theatres in Germany during my studies, for which I learned to appreciate the SAE job placement service very much. The technology provided on campus is an absolute plus for all departments, which allows us students to already learn how to use professional equipment.
I can only recommend studying at an SAE institute to all future creative minds!
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During my time as a student at the SAE Institute, I was personally connected by the SAE Alumni Chapter President with many of the greats in the music industry and was thus able to gain an optimal foothold in the industry. I'm still extremely grateful for this and in the meantime I'm giving back the opportunity I received back then as a sincere connection to my former training institute to today's young talent by recruiting my interns and employees from the ranks of current SAE students and also giving them a chance to kick-start in the scene.
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The best SAE experience was that I could immediately apply what I had just learned in practice. I didn't know anything like that from school before. And that's what made the Yeah Effect in audio engineering studies for me. Examining things theoretically makes little sense in the media sector. Hearing about it, but then directly handling the equipment and putting what I had just learned into practice at my own learning speed was the best thing.
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