Masterclass: Music Business & Marketing Trends
The music industry is recovering quickly, but it keeps on taking different forms. If you want to work in this industry, you must know what’s going on. In this Masterclass, Industry Professional and SAE Instructor Ewout van der Linden gives an overview of who’s doing what in the music industry and the expected upcoming changes. And not to be forgotten: the most important music marketing trends.
This masterclass is a snippet taken out of the Music Business Certificate Course.
Ewout Van Der Linden Bio:
After graduating from Erasmus University and some odd jobs, Ewout van der Linden probably had the weirdest career in music. Starting as a publisher in classical music, then becoming a promoter of jazz and pop concerts, then becoming the statistics man for Music Centre of The Netherlands. And also working in dutch Schlager music. At this moment Ewout is using his vast knowledge about all sides of the music business at Rotterdam Conservatory Codarts and SAE Institute as an instructor and coordinator. So: making sure all students know what’s going on in this fast-moving business. His main focus of research is money and marketing in music and entertainment. Ewout is the owner of Music Motion and he organizes 'Music Pitch' network meetings in The Netherlands and Belgium and M-Bizz workshops about the music business.