MUSIC INDUSTRY MANAGEMENT
Whether you want to work for a record label, music publishing company, manage artists or run live performance events, this course will give you the knowledge to start carving your career in the industry.
Designed by industry for industry, this course covers all facets of the fast-paced sector. You will learn how deals are made, how an artist is promoted and marketed and how you can do this for yourself. You will also learn the basics of media law, with particular emphasis on copyright law, licensing and publishing.
You will graduate this twelve-week course with a certificate.
Oxford (4 September 2017 only)
Glasgow (4 September 2017 only)
- Music PR and marketing
- Brand management
- Artist management
- Project management
- Music publishing and licensing
- Copyright law
- Budgeting and finance
- Creative industries overview
WHAT YOU'LL LEARN
By the end of the course you should be able to:
- Promote an artist or brand using contemporary marketing practices
- Effectively negotiate a contract
- Interpret basic media law
- Understand how record labels and their departments operate
- Understand modern technology and streaming services
WHO SHOULD ATTEND
This course is ideal for anyone who is passionate about music and wants to work in the industry. It is also highly recommended for students who want to apply for further study in music business and promotion.
FOLLOW UP COURSES
You should bring a notebook and pen to classes. You may also wish to bring your own laptop or tablet, however, this is not necessary.
|Date from||Date to||Day(s) of the week||Time||Duration|
|26 June 2017||16 August 2017||Mon, Weds||18.30-21.30||12 Weeks|
|4 September 2017||29 November 2017||Mon, Weds||18.30-21.30||12 Weeks|